Six years ago today, cashkows.com opened its doors and set off on a journey which would change the lives of thousands of South Africans worldwide.
Their journey began with a dream – a dream to see to the needs of fellow countrymen who have left South African shores to pursue new lives abroad. For although emigration is undoubtedly an exciting and beneficial process, their brethren abroad had, until 12 February 2010, not had a financial confidant to empower them and see to their cross-border financial needs. It’s tough feeling neglected – even worse when the consequences of this neglect is the detriment of your livelihood.
But on this day, six years ago, all that changed.
By South Africans, for South Africans
Finally there was a service provider focused on assisting South African emigrants in moving their wealth offshore. Of course it’s much more than that. Cashkows.com aimed to provide an all-inclusive solution to cross-border finance – a solution which would address any eventuality and need of the client living abroad, as well as the cross-border needs of South Africans still living within country borders. A service by South Africans, for South Africans worldwide.
Over the past six years, we’ve expanded, upskilled and augmented our services and team – creating an incontestable financial services powerhouse. We’ve assisted more than 13 000 South Africans in 80 different countries with all aspects of their financial migration – and we boast a 100% success rate. This means that over a period of six years, all the transactions, amendments, transfers and enquiries facilitated by cashkows.com have been successful.
A culture of accountability
But a 100% success rate is not something which comes naturally – not something which can necessarily be expected of a financial services provider, irrespective of the importance of success in any financial undertaking. Indeed, the cashkows.com success rate is something which has been laid down as a non-negotiable – an imperative part of our brand promise. We hold ourselves, and each other, accountable for our actions. We tend to the details, double-check each fact and figure, we strive for perfection in all our endeavours. We believe in transparency and collaboration in enforcing this no-fail culture throughout our ranks. And, this success has defined us.
It filters through in the way we talk, the way we interact with each other and our clients, the way we treat our children and our friends. We walk the talk – acting with integrity, respect and honesty in everything we do, and demanding the same of each other.
Six is for success
As we look back on the last six years, we marvel at the growth and evolution of our company. We look back in gratitude at the thousands of our compatriots who have trusted us to manage their money and most sensitive information. We look back in awe at the strides we’ve taken in developing a business which would become the undoubted leader in financial migration for South Africans worldwide. And then we turn to face the future and we look to it with passion and excitement at the victories still to be gained, and the financial freedom still to be unlocked.
We thank you – each and every one of our clients and their loved ones, our colleagues, stakeholders, affiliates, contractors, and our family of supporters in our local community as well as our two offices abroad – for your contribution and backing in the last six years. We could not have done it without you!
Happy birthday, cashkows.com!